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thought leadership

FOR PASSIONATE FOUNDERS LEADING WITH A NEW RHYTHM

Get 3 months of content in 3 weeks + a calendar and structure to keep it going. 

 

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IF YOU'VE TRIED ALL THE DIY MARKETING METHODS WITH NO SUCCESS, THIS PACKAGE IS FOR YOU.

IF YOU'RE:

Spending hours trying to write a post or email but ultimately deleting it because it doesn't "feel" right

Second-guessing every word you write, endlessly editing and rewriting

Scrolling social media for “inspiration,” only to feel jealous and behind

Watching endless tutorials from marketing "gurus", feeling more confused afterward

Tweaking your website again (and again), to avoid actually showing up 

Feeling invisible when no one engages

Explaining yourself to freelancers who didn’t “get it" and feeling frustrated

Ignoring marketing altogether, feeling stuck and guilty

WHAT IF YOU COULD

Write with ease, knowing your message is clear and authentic

Create content that positions you as a thought-leadership expert and actually helps people 

Acknowledge your process and accomplishments with pride

Get in front of dream clients that are inspired by your story 

Spend time brainstorming new ideas that feel exciting and feed your soul 

Build genuine relationships through comments, replies, and DM's 

Feel confident, creative, and PROUD of your business! 

Show up fully present in ALL areas of your life, getting back to doing all the things you love 💗

how it works

AUTHENTIC, TRUE-TO-YOU CONTENT YOU'LL BE PROUD TO SHARE

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BRAND MESSAGING

We’ll kick things off by mapping out your goals and establishing your brand voice so we can build a meaningful content strategy that’s both practical and personal.

To do that, we’ll:

  • Talk through a series of prompts to surface your one-of-a-kind perspective

  • Develop a detailed, emotionally rich ideal audience persona that will inform all our copy 

  • Conduct a content audit or light industry research to inform our next steps

 

DELIVERABLES:

Brand Messaging Guidelines

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THEMES & TOPICS

Once we feel good about your brand voice and direction, we'll flesh out key themes, topics, and posting frequency in a centralized calendar for planning content across platforms.

To get this organized, we'll: 

  • Build a content matrix and calendar to create a through-line in all your content

  • Design custom Canva graphic templates to match your brand.

  • Develop a repeatable Newsletter outline in Google Docs

  • Set up a process to repurpose content across channels 

DELIVERABLES:

Content Planning Document & Templates

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WRITE!

Finally, we’ll create publish-ready LinkedIn posts and email newsletters that sound like you, reflect your goals and values, AND speak directly to your ideal client.

During this stage, we'll:

  • Write and design 3 Newsletters and 12 LinkedIn posts (including 2 rounds of revisions). 

  • Provide final files and guide you through scheduling and execution with a call or Loom video.

  • Share tools and resources to ensure you can keep up beyond our partnership! 

DELIVERABLES

12 LinkedIn Posts & 3 Newsletters

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When styling your tabs, highlight the selected tab by giving it a color that differs from your unselected tabs, so that it's easy for your visitors to navigate.

HIYA! I'M AMANDA, AND I HELP PASSIONATE ENTREPRENEURS SHARE THEIR EXPERTISE CLEARLY AND CONFIDENTLY.

Unlock the power of data-driven advertising to reach the right audience, optimize campaigns in real-time, and boost your ROI effortlessly.

Utilize our tools and insights to build lasting customer relationships. We provide the solutions for digital success.

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HIYA! I'M AMANDA, AND I HELP PASSIONATE ENTREPRENEURS SHARE THEIR EXPERTISE CLEARLY AND CONFIDENTLY.

I'd love to get to know you and answer your most burning content marketing and copywriting questions. 

 

 

 

I know that writing your own content can be exhausting! 

You have big, brilliant ideas, but getting them out of your head and into the world feels darn near impossible. 

As a heart-led entrepreneur, you're driven by purpose, creativity, and the desire to make a meaningful impact. Deep down, you dream of building a business that reflects your values, while giving you the space to live a joyful, balanced life.

You have a wealth of knowledge that can help countless people — but it feels almost impossible to figure out where to start, what to say, and how to say it!

Plus, the thought of promoting yourself feels, well... icky.

you want to focus on real connections rather than on pushy sales and marketing tactics.

Same, seriously.

What if I told you there IS a way to promote yourself without the "cringe" factor? A way to effortlessly attract your dream clients?

 

MOVE YOUR AUDIENCE FROM ENGAGEMENT TO ACTION
with clear messaging, content that converts,
and a structured, repeatable system

Step 1: Onboarding

To start, I’ll send over a little homework to help me understand your goals, brand voice, and the unique aspects of your business so we can tailor the approach to you.

Step 2: Strategy Session

Next, we’ll conduct a strategy session, where we’ll brainstorm through a series of prompts to uncover your voice and unique perspective.

Step 3: Messaging

Based on our strategy session, I'll put together a Brand Messaging Guide, complete with copy templates to ensure a consistent message and a solid foundation

Step 4: Content Calendar

With all the insights we’ve gathered, we’ll create a matrix of relevant themes and topics organized into a calendar, so you have one less thing to worry about!

Step 5: Graphic Templates

We’ll design on-brand Canva templates that match your personality, are optimized for building know, like, trust, and engage your audience on social media.

Step 6: Final Delivery

We’ll walk you through everything we’ve created and deliver all your assets. We’ll ensure you feel confident and equipped to bring your strategy to life!

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WHY ME?

I've been helping founders and entrepreneurs share their stories for 22+ years.

But this is the first time I'm offering it in a neat & tidy package.

You'll get me, 100%, as your personal strategist, ghostwriter, copywriter, and content creator.

I will work directly with you to produce high-quality LinkedIn posts 
that will move your audience from engagement to action.

So if your jam is one-on-one personalized attention from an educated business writer with real-world experience in operations, customer service, leadership, and revenue generation at the executive level...

I'm your girl!

I've distilled my process down into a 3-week sprint to help you build a solid foundation with the high-value thought leadership content that's already in your head.

You'll come away from our time together with a clear understanding of your objectives, messaging guidelines that reflect the soul of your business, and a system to streamline the publishing process. 

NOT QUITE READY FOR THE FULL PACKAGE? NO PROBLEMO - I'D STILL LOVE TO HELP!