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content marketing + copywriting

FOR PASSIONATE ENTREPRENEURS LEADING WITH A NEW RYTHYM

Let's Connect on LinkedInContent Consultation
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WRITING YOUR CONTENT CAN BE EXHAUSTING

You have big, brilliant ideas, but getting them out of your head and into the world feels almost impossible.  

You have a wealth of knowledge that can help countless people — but you're not sure where to start, what to say, and how to say it!

Partner with a Writer
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YOU WANT TO SHARE YOUR STORY

As a heart-led entrepreneur, you're driven by purpose, creativity, and the desire to make a meaningful impact.

Deep down, you dream of building a business that reflects your values, while giving you the space to live a joyful, balanced life.

The thought of promoting yourself feels, well... icky.  You want to focus on real conversations, not pushy marketing and sales tactics.

But you also need to build a business, which means you need a way to move your audience from engagement to action. 

Share Your Story
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GET YOUR EXPERTISE OUT OF YOUR HEAD

What if I told you there IS a way to promote yourself without the "cringe" factor? A way to effortlessly attract your dream clients? I've distilled my process down into a 3-week sprint to help you build a solid foundation with the high-value thought leadership content that's already in your head.

You'll come away from our time together with a clear understanding of your objectives, messaging guidelines that reflect the soul of your business, and a system to streamline the publishing process.

Content You're Proud to Share

how it works

AUTHENTIC, TRUE-TO-YOU CONTENT YOU'LL BE PROUD TO SHARE

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BRAND MESSAGING

We’ll kick things off by mapping out your goals and establishing your brand voice so we can build a meaningful content strategy that feels doable and is aligned with your values.

To do that, we’ll:

  • Talk through a series of prompts to surface your one-of-a-kind perspective

  • Develop a detailed, emotionally rich ideal audience persona that will inform all our copy 

  • Conduct a content audit or light industry research to inform our next steps

 

DELIVERABLES:

Brand Messaging Guidelines

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THEMES & TOPICS

Once we feel good about your brand voice and direction, we'll flesh out key themes, topics, and posting frequency in a centralized calendar for planning content across platforms.

To get this organized, we'll: 

  • Build a content matrix and calendar to create a through-line in all your content

  • Design custom Canva graphic templates to match your brand.

  • Develop a repeatable Newsletter outline in Google Docs

  • Set up a process to repurpose content across channels 

DELIVERABLES:

Content Planning Document & Templates

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CREATE CONTENT

Finally, we’ll create publish-ready LinkedIn posts and email newsletters that sound like you, reflect your goals and values, AND speak directly to your ideal client.

During this stage, we'll:

  • Write and design 3 Newsletters and 12 LinkedIn posts (including 2 rounds of revisions). 

  • Provide final files and guide you through scheduling and execution with a call or Loom video.

  • Share tools and resources to ensure you can keep up beyond our partnership! 

DELIVERABLES

12 LinkedIn Posts & 3 Newsletters

YOU'VE TRIED ALL THE DIY MARKETING METHODS WITH NO SUCCESS

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IF YOU'RE STUCK: 

  • Spending hours trying to write a post or email but ultimately deleting it because it doesn't "feel" right
  • Second-guessing every word you write, endlessly editing and rewriting
  • Scrolling social media for “inspiration,” only to feel jealous and behind
  • Watching endless tutorials from marketing "gurus", feeling more confused afterward
  • Feeling invisible when no one engages
  • Explaining yourself to freelancers who didn’t “get it" and feeling frustrated
  • Tweaking your website again (and again), to avoid actually showing up

WHAT IF YOU COULD: 

  • Write with ease, knowing your message is clear and authentic
  • Create content that positions you as a thought-leadership expert and actually helps people
  • Acknowledge your process and accomplishments with pride
  • Get in front of dream clients that are inspired by your story
  • Spend time brainstorming new ideas that feel exciting and feed your soul
  • Build genuine relationships through comments, replies, and DM's
  • Feel confident, creative, and PROUD of your business!
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Amanda Stein Round Headshot

HIYA!

I'M AMANDA, AND I HELP PASSIONATE ENTREPRENEURS SHARE THEIR EXPERTISE CLEARLY AND CONFIDENTLY.

After helping founders and entrepreneurs with thought leadership for 22+ years, I've distilled my process down into a 3-week sprint to help you build a solid foundation with the high-value thought leadership content that's already in your head.

You'll come away from our time together with a clear understanding of your objectives, messaging guidelines that reflect the soul of your business, and a system to streamline the publishing process.

Let's Get to Know Each Other!

MOVE YOUR AUDIENCE FROM ENGAGEMENT TO ACTION

WITH CLEAR MESSAGING, CONTENT THAT CONVERTS, AND A STRUCTURED REPEATABLE SYSTEM. 

Step 1: Onboarding

To start, I’ll send over a little homework to help me understand your goals, brand voice, and the unique aspects of your business so we can tailor the approach to you.

Step 2: Strategy Session

Next, we’ll conduct a strategy session, where we’ll brainstorm through a series of prompts to uncover your voice and unique perspective.

Step 3: Messaging

Based on our strategy session, I'll put together a Brand Messaging Guide, complete with copy templates to ensure a consistent message and a solid foundation

Step 4: Content Calendar

With all the insights we’ve gathered, we’ll create a matrix of relevant themes and topics organized into a calendar, so you have one less thing to worry about!

Step 5: Graphic Templates

We’ll design on-brand Canva templates that match your personality, are optimized for building know, like, trust, and engage your audience on social media.

Step 6: Final Delivery

We’ll walk you through everything we’ve created and deliver all your assets. We’ll ensure you feel confident and equipped to bring your strategy to life!

thought leadership

FOR PASSIONATE FOUNDERS LEADING WITH A NEW RHYTHM

Get your expertise out of your head and into the world. Build your empire on a foundation of authenticity, sincerity, and, trust.

 

Start Sharing Your Story!
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NOT QUITE READY FOR THE FULL PACKAGE? NO PROBLEMO - I'D STILL LOVE TO HELP!

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